Allister Frost

Allister Frost

Expert on Future-Ready Digital Business and Marketing
Allister Frost (www.allister.live) is a marketing professional who helps people in organisations do better business using innovative new marketing techniques. Voted Digital Marketing Personality of the Year in the UK, Allister is well-known for his public speaking and authoritative understanding of the digital world. He is a specialist in evolving and emerging marketing techniques and works across all industries helping marketers get ahead of technological advances and develop future-ready capabilities.

While Head of Digital Marketing Strategy at Microsoft Allister gave fresh impetus to brands including Xbox, Windows and Office by making them more accessible to customers through real-time communication channels. Today, as a Chartered Marketer and a Fellow of The Chartered Institute of Marketing, he regularly coaches and trains organisations around the world on a range of topics including B2C and B2B content marketing, the secret psychology of inbound marketing and future business transformation.

During a marketing career spanning more than 25 years he has managed leading brands including Andrex, Huggies and Kleenex and delivered global campaigns for Windows and IM A PC. As a respected industry thought-leader, Allister now helps organisations adapt to the changing communications landscape, ready themselves for the post-broadcast era, and unlock profitable commercial opportunities. He works with a number of world-leading companies including Pfizer, Bloomberg, GE, Computacenter, 3M, Rightmove, Legal & General, Kia Motors, and PwC. In his spare time, he's a keen photographer, real ale enthusiast and proud dad.
Send a request
Price from: £ 6,000

Send a request

We will respond within 24 hours

Other speakers

David Clutterbuck
David Clutterbuck
Ellis J Stewart
Ellis J Stewart
Noreena Hertz
Noreena Hertz
Caroline Carr
Caroline Carr
John Blakey
John Blakey
Monty Halls
Monty Halls
Jeffrey Archer
Jeffrey Archer
Jo Hardy
Jo Hardy
Mark Jones
Mark Jones
Heather Townsend
Heather Townsend
John Bell
John Bell
Stephen Frost
Stephen Frost