Tim Wade

Tim Wade

Find out what truly influences customers’ decision making and behaviour. Understand why chocolate sells more books, why a blue room sells more cars, how music changes your wine preference and why understanding your customers’ unconscious behaviour is key
Customers dont do what they say. The advancement in behavioural and neuroscience tells us that most of our decisions in life occur unconsciously. Even those big decisions (like who to marry) are influenced by our unconscious, inbuilt bias and our environment. So unearthing this unconscious behaviour is both fascinating and essential for organisations to understand their customers and employees.

Find out what truly influences customers decision making and behaviour. Understand why chocolate sells more books, why a blue room sells more cars, how music changes your wine preference and why understanding your customers unconscious behaviour is key to growth. Challenge what you think to be true about customer behaviour. Discover how the use of biometrics uncovers the unconscious. Apply all this to create customer experiences that generate serious growth.

Combining scientific evidence with case studies from his own work, Tim challenges your audience to think differently about customers and the experience you need to create. Audiences come away with a new way forward!

Founder of CX Lab, a global customer experience and neuromarketing consultancy. Tim has lead the transformation of businesses across hospitality, retail, telecoms, financial services, beauty, B2B and technology
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Price from: £ 3,000

Keynotes

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Behavioural science - Why customers don’t do what they say, why chocolate makes you buy more books and how science can improve your customer experience

Customers dont do what they say! Behavioural and neuroscience show us that for the most part our unconscious is in charge. This has a big impact on the customer experiences we need to create. Understanding and influencing what customers actually do, how they feel and why they do things is at the heart of great customer experiences.

Tim brings together the latest science with stories and anecdotes of successful and innovative organisations. He will challenge your audience to think differently about customers and the experiences you need to create. Come away with deeper understanding and a new way forward



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How to create a customer experience that differentiates your brand

Customer experience has become the core way for business to differentiate and grow. Gartner state that 87% of marketing leaders expect CX to be their primary differentiation strategy. The challenge for business is HOW! How do you create a customer experience that differentiates your organisation and grows your business?

Tims presentation and workshops bring together behavioural science with amazing case studies to show you how. He challenges the audience about how to influence customers. And shows them what they need to do to deliver a leading brand and customer experience



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Creating a customer centric organisation

With brands like Amazon providing drone delivery, to Uber disrupting the taxi market, merely keeping up, never mind differentiating, is becoming a constant challenge. In this fast paced digital world where customers expectations are ever increasing, how do you stand out?

What the leading businesses have in common is that they place the customer at the centre of their organisation. In a keynote speech, Tim will inspire audiences about understanding customer behaviour and what it takes to create this customer centricity. The growth benefits are huge.

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