ENTREPRENEUR AND EXPERT IN DIGITAL MEDIA
Jonathan MacDonald is a respected thought-leader and entrepreneur in the world of digital media. He is the co-founder of this fluid world which is a popular boutique consultancy that achieves strategic and commercial results for clients by fusing traditional with new, ensuring clarity through noise filtering, and by offering services based on broad horizontal thinking and deep vertical understanding.
Jonathans experience, contribution to the industry, entrepreneurial spirit and passion means that he is widely considered as one of the primary strategists in the digital space.
Jonathan has a diverse and unique background and an impressive amount of experience. He has been a Senior Consultant at Ogilvy, Sales Director of Blyk, Commercial Director of Ministry of Sound, CEO of a Sky TV channel, advisor to the British Government, owner of one of the first online music stores, and a Chairman of the British Music Industries Association.