David Bryon

David Bryon

Former Managing Director of the airline bmibaby. Stand-up comedian. Successful Writer. Speaker
Dr David Bryon is the former Managing Director of bmibaby, which grew to become one of the Europes largest low cost airlines carrying over 4 million passengers a year on a turnover in excess of 200m. The airline was sold in 2012 along with the BMI parent group to British Airways (IAG Group).

David now enjoys a successful media career that includes a highly popular after-dinner comedy routine (based around flying!), professional business speaking, Awards evening host, conference facilitator, and writing. He is a regular guest on various national programmes including Five Live, BBC Radio 2, BBC News 24, and Sky News. His client list is impressive, and includes Accenture, Barclays Bank, BP, Sun MicroSystems, the FA, Chevron, Deutsche Bank, and the Kuwait National Government.

David was born and raised in the SE of England. He completed a degree and PhD at the University of Liverpool before becoming involved with the early evolution of the internet and ecommerce. He moved to America in 1996 and continued to work within the area of ecommerce. He also started writing a humorous newspaper column looking at life in America through the eyes of a cynical Englishman. This became very successful and also led to David hosting his own TV talk show that broadcast on a regional cable channel. He moved back to the UK in 2000 to take up a position with British Midland Airways (BMI).
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Business PPT overview

The rapid growth of the low cost airline sector over the past 20 years is nothing short of spectacular. In 2016 Ryanair and Easyjet carried nearly 200 million passengers, and both featured in the top 5 largest airlines in Europe.

bmibaby is another low cost airline success story, which grew to a turnover in excess of 200m pa inside four years. David Bryon is the former MD of bmibaby, and will show how the low cost airlines grew so rapidly in this capital intensive, high regulated, and very mature aviation marketplace.


David will focus on his own formula of 'The 8 C's of running a successful business', namely: compliance, competition, cash flow, cost control, challenge, change, communication, customer service. He will show some examples from the airline industry that will resonate with those who fly regulatory (!), but will also demonstrate how businesses in other sectors can learn from the strategies implemented by the low cost airlines.

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